


JSD.
styled displays and custom floor plans
CREATIVE AND STRATEGIC VISUAL MERCHANDISING
By synthesizing sales analytics with floor plan optimization and proactive staff collaboration, I revitalized the visual merchandising strategy at Shan Toronto. This data-informed approach not only accelerated the sell-through of low-stock inventory but also successfully converted passive foot traffic into active client appointments with stylists. The success of this strategy—merging frontline insights with hard sales targets—led to my promotion to oversee Visual Merchandising for all Shan Ontario locations, and subsequently, the expansion of my role to cover the Quebec storefronts.

scroll for sample work
scroll for sample work




JSD.
styled displays and custom floor plans
CREATIVE AND STRATEGIC VISUAL MERCHANDISING
By synthesizing sales analytics with floor plan optimization and proactive staff collaboration, I revitalized the visual merchandising strategy at Shan Toronto. This data-informed approach not only accelerated the sell-through of low-stock inventory but also successfully converted passive foot traffic into active client appointments with stylists. The success of this strategy—merging frontline insights with hard sales targets—led to my promotion to oversee Visual Merchandising for all Shan Ontario locations, and subsequently, the expansion of my role to cover the Quebec storefronts.





















